Repay Holdings Corp (RPAY) Stock Analysis

Price updated today · SEC data refreshed 2 months ago ⓘ · Not investment advice

Repay Holdings Corp

RPAY Technology Business Services📄 SEC filings ↗ CUSIP 76029L100
Valuation N/A
Long-term trend (200d) 5% below 200-day Risk 38/100 Moderate
▾ What's in the 38/100 risk score? (higher = riskier)
Fundamental health (43%) 50/100 → +21.4
leverage 40/100 · FCF trend 62/100 · Altman Z not scored — input unavailable (see Financial Health)
Smart money (short interest + insider buying) (31%) 31/100 → +9.7
Macro backdrop (VIX, curve, credit, fear/greed + week-over-week momentum) (26%) 28/100 → +7.2
Total38/100

Contributions (weight × component score) sum to the total. This near-term score now includes fundamental health (leverage, FCF trend). It excludes the the Altman Z score, whose retained-earnings input this filer does not report separately, which relies on a proxied (estimated) input. See the Financial Health section for the full balance-sheet read.

💵 Price $3.66 · today 📄 Financials SEC EDGAR · refreshed 2 months ago
📍 START HERE

How to read RPAY (pre-profit growth)

This company is reinvesting instead of generating profit, so a standard DCF cannot price it. The useful question is whether the growth the market is paying for is achievable — and whether the company can fund itself until then.

Where to start — the sections that matter most for this stock
  1. 1 Reverse-DCF — the growth the price demands ↓
    It shows exactly how fast the business must grow to justify today's price. Compare that to what comparable companies have actually achieved.
  2. 2 Cash runway ↓
    Can it reach profitability before it has to raise money and dilute shareholders?
  3. 3 Interactive calculator ↓
    Set your own growth + margin assumptions and see what the business would be worth if you are right.
Or — what are you trying to decide?
One rule first: never trade out of fear — and that includes the fear of missing out. A stock up 10% a day for three days is excitement, not data. If you can't point to the evidence behind a trade, you're more likely to lose. So whichever of these you are, check the data below before you act.
🚀
"It's surging — should I chase it?"
The momentum / FOMO trade. Before you chase, see whether the people who know it best are quietly selling into the rally.
🏷️
"Is it a cheap bargain?"
The deep-value trade. How far below assets and our value it trades — and whether it's cheap for a reason.
ⓘ Using the right valuation lens for this business type

Standard DCF doesn't fit RPAY well — but that's expected for this kind of business. The Rule of 40 (Pre-Profit Growth) Lens below uses the metrics actually used by analysts who value business services. Reverse DCF + Football Field also work as cross-checks.

ⓘ Why does RPAY trade at $3.66?

Repay Holdings Corp has 85.56 billion shares outstanding. At $3.66 per share, the market values all outstanding RPAY equity at $313.1 billion. That's market capitalization, not enterprise value — enterprise value also accounts for debt and cash — and it matters here because RPAY carries substantial debt. The share price by itself tells you almost nothing — a company can pick any share price by splitting or issuing more shares. What matters is the total value (Market Cap?Market Cap — The total dollar value the market is assigning to the entire company.
Why it matters: This is the number that actually matters when comparing companies. Two companies with the same business but different share counts have the same market cap.
Reference: Mega cap >$200B · Large $10–200B · Mid $2–10B · Small $300M–2B · Micro <$300M
Full explanation →) compared to what the business actually produces. This page values RPAY in Per Share?Per Share — A company-level figure divided by total shares — what one share represents.
Why it matters: Per-share metrics are the only way to fairly compare two companies with different share counts.
Full explanation → economics — what each share represents of the underlying business. Play with the share-price calculator on the homepage →

Loading insider & short-seller data…
PEER BASKET — LIMITED COMPARABLES

⚠ We found only 2 genuine same-industry (Business Services) comparables — fewer than the 4 we require for a reliable median. The 3 names in the table below therefore include 1 broader Technology name marked fallback, whose business models and margins differ — which is why any median below is computed over that wider set, not over true comparables. So we do not derive a peer-implied share value here. Read the multiples as rough context only.

How does RPAY stack up against its closest peers?

Ideally we compare RPAY only to same-industry peers, but too few exist in our universe right now, so the basket below mixes in broader-sector names. Treat the multiples as rough context, not a valuation. For a leveraged business, EV/EBIT and FCF yield (both in the table) are usually more reliable than EV/Sales, because revenue multiples ignore differences in margins and debt.

▾ What's "EV / Sales" in plain English?

EV (Enterprise Value) = market cap + total debt − cash. It's "what you'd pay to buy the entire company outright" — you pay the market cap to shareholders and take over their debt, but you keep their cash. EV is fairer than market cap alone because it includes the debt the new owner inherits.

EV / Sales = EV ÷ annual revenue. So "2.5×" means investors pay $2.50 of enterprise value per $1 of yearly sales. Higher = market is paying more per dollar of sales (usually because they expect future growth or fat margins).

p25 / median / p75 are the 25th, 50th (middle), and 75th percentile of the peers' multiples. Half the peers fall between p25 and p75. The median (p50) is the typical peer — that's the benchmark we compare to.

What peers trade at (p25 / median / p75)

Bold middle number = median peer. Half the peers trade above it, half below. Computed over 3 peers (broad — see caveat); implausible multiples excluded.

What RPAY would be worth at the median peer's multiple
We're not showing a peer-implied price for RPAY: with only 2 genuine same-industry comparables, a median built partly from broader-sector names would be misleading. Lean on the DCF above; use the multiples table only as loose context.

⚠️ Important caveat: peer multiples only work if the peers are genuinely comparable. Always check the peer list below — if the auto-picker grabbed micro-caps or unrelated businesses, the comparison is noise. A medical-device giant priced against tiny biotech startups won't produce a useful signal.

▾ View peer list (3)
Ticker Company Industry Mcap EV/Sales EV/GP EV/EBIT FCF Yield
PDD PDD Holdings Inc. Business Services $480.8B 7.8x — 36.1x 2.8%
MELI MERCADOLIBRE INC Business Services $86.0B 4.7x 7.4x 29.7x 8.7%
UXIN Uxin Ltd Business Services ·fallback $141.2B 304.8x 4,563.1x — 0.3%
FINANCIAL HEALTH SCREENS

Quality & solvency checks

Cheap stocks can be cheap for a reason. These screens warn when a low valuation comes paired with structural fragility.

Altman Z-Score?Altman Z-Score — A bankruptcy-risk score combining 5 financial ratios into one number. Predictive of bankruptcy within 2 years.
Why it matters: Cheap-looking stocks (low P/E or P/B) often have low Z-scores because the market knows the company is dying. Z-score warns you before you fall into a value trap.
Reference: > 3.0 = safe zone · 1.81–3.0 = grey zone · < 1.81 = distress zone
Full explanation →
n/a
Not reliably computable

We can't produce a trustworthy Altman Z here: retained earnings weren't separately reported in our data, so a core input would have to be fabricated. Rather than show a categorical "distress" verdict from an invented number, we mark it unavailable. The classic manufacturing-calibrated model also fits asset-light businesses like this one poorly. Judge financial health from the leverage, cash position, and the measurable Piotroski checks instead.

Piotroski F-Score?Piotroski F-Score — A 9-point quality checklist scoring profitability, leverage, and operating efficiency.
Why it matters: High score = fundamentals improving. Low score = deteriorating. Especially powerful for filtering cheap stocks: cheap + high F-score historically outperforms; cheap + low F-score is often a value trap.
Reference: 7–9 = strong · 4–6 = mediocre · 0–3 = weak
Full explanation →
5 / 9
Mediocre
▾ The checks — what passed, what didn't (and what we couldn't measure)
  • ✗ Positive net income
    Net income -$256.7M in the latest year.
    Why this matters: Does the company actually earn a profit? Sustained losses eventually force it to raise money — diluting you — or take on debt.
  • ✓ Positive operating cash flow
    Operating cash flow $91.1M (was $150.1M the prior year).
  • ✓ Cash flow backs up reported profit
    Operating cash flow $91.1M vs net income -$256.7M.
  • ✗ Return on assets improving
    Return on assets -21.4% vs -0.6% a year ago.
    Why this matters: Is the company squeezing more profit out of each dollar of assets than last year? Rising = getting more efficient; falling = the opposite.
  • ✓ Debt load (vs assets)
    Long-term debt is 23.3% of assets vs 31.6% a year ago ($280.1M now).
  • ✗ Short-term liquidity (current ratio)
    Current ratio 0.82x vs 2.69x a year ago — below 1.0, a caution flag.
    Why this matters: The current ratio compares assets it can turn to cash within a year against bills due within a year. Below 1.0 means it may struggle to cover near-term obligations.
  • ✓ Share count (dilution)
    Share count declined 4.8% (89,915.1M → 85,558.3M year-over-year), so the no-dilution check passed. (This 1-year change differs from the ~4%/yr multi-year buyback CAGR the DCF cites.)
  • ✗ Pricing power (gross margin)
    Gross margin 75.0% vs 77.1% a year ago.
    Why this matters: Rising gross margin means stronger pricing power or lower input costs — a sign of competitive strength. Falling margin signals pressure.
  • ✓ Sales per asset (asset turnover)
    Asset turnover 0.26x vs 0.20x a year ago.

Missing data is never counted as a pass or a fail — it's shown as n/a and excluded from the denominator. Each check compares the company against its own prior year.

INTERACTIVE — TWEAK YOUR ASSUMPTIONS

What if you assume different inputs?

Here's where we land — and what happens if you change the assumptions. Drag the sliders to set your own Discount Rate?Discount Rate — The annual return you demand for taking single-stock risk instead of buying a safe Treasury or index fund.
Why it matters: Higher discount rate = stricter valuation (a stock has to produce more cash to be worth holding). Lower = more generous.
Reference: 8–12% is standard · 9–10% matches S&P 500 historical return · Below 7% is illogical for single-stock risk
Full explanation → (the annual return you demand for single-stock risk) and terminal growth; the value updates live so you can see whether the stock looks cheaper or richer. The discount rate starts at 10.0%, the figure our model used for RPAY. Open Advanced to also change beta, growth and the rate path.

Note: no headline intrinsic value is published for this stock (the valuation is held for a data-quality reason — see the notes above). The calculator below is a what-if tool: the values it produces are your assumptions played out, not our estimate.

4.5% (risk-free)9-10% normal18% (deep-risk)
0%2-3% (GDP)5% (rarely sustainable)

A full intrinsic value isn't shown for RPAY because the valuation is currently held for a data-quality reason (see the guardrail notes above). The reverse-DCF reading still works — it needs only the price and cash flow — but we won't publish a forward value until the underlying data passes our checks.

For comparison — the revenue growth today's price already assumes
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—

—

⚙ Advanced — tinker with every input (beta, growth, rate path, margin → full intrinsic value)
Where the discount rate comes from — discount rate = risk-free + beta × equity-risk-premium
What you'd earn risk-free from government bonds — the floor under every other rate. Slide it down to model the market expecting rate cuts (value rises); up for higher-for-longer.
The extra yearly return investors demand for owning stocks instead of safe bonds — the price of risk. History runs ~4.5–6.5%; we default to 5.5% (slightly conservative). It's an estimate, not a law — lower it if you think equities are less risky than that.
Inflation quietly eats returns: a 9% gain at 3% inflation is only ~6% in real purchasing power. The intrinsic value above is already in today's dollars (a nominal DCF cancels inflation out of both growth and the discount rate), so this doesn't change the value — it shows what's left of your return after the tax.
Higher beta → higher discount rate (sets the rate above). 1.0 = moves with the market.
What you think RPAY can grow revenue for ~5 years, then fades to terminal.
For a pre-profit company: the % of revenue that eventually becomes free cash flow once mature. (Our published value uses the sector norm.)
All inputs start at the values our model used.

    Copy shareable link to this scenario →

    Price$3.66
    Model IVNot applicable — DCF couldn't price this stock. See Reverse DCF and Football Field below.

    A standard discounted cash flow?DCF — Discounted Cash Flow — sums up all future cash a business will produce, adjusted for the fact that future dollars are worth less than dollars today.
    Why it matters: It is the most fundamentally honest valuation method when applicable — but only works for companies with predictable, positive cash flow.
    Reference: Best for: mature, profitable businesses. Fails for: pre-profit growth, banks, REITs.
    Full explanation →     (DCF) valuation is not meaningful for Repay Holdings Corp because the model implies no positive equity value under its assumptions, and the price is an extreme 338.0x the model's intrinsic value?Intrinsic Value — Our DCF model's estimate of what each share is mathematically worth based on projected cash flows.
    Why it matters: Compare to current price. Below IV = potentially undervalued. Above IV = priced for growth that must actually happen.
    Reference: Model-derived; quality depends on data and assumptions.
    Full explanation →    . This suggests the market is pricing future growth and optionality not captured by backward-looking cash flow models, despite the company's positive operating cash flow. Investors are betting on continued revenue growth and the potential for future profitability. The #1 quantifiable risk is the current ratio of 0.82, indicating current liabilities exceed liquid assets.

    ⚠️ Operating CF declining

    As of 2 months ago

    ANATOMY

    Anatomy of a share

    What you're buying per share. Bars are at the same scale so you can see the relative size of revenue, costs, cash flow, and debt — not just read them in a table.

    RPAY Repay Holdings Corp stock anatomy showing per-share revenue, operating expenses, free cash flow, and debt
    −83.0%
    loss
    Where each $1 of revenue goes
    For every $1 of revenue, RPAY currently loses 83.0¢ — costs exceed sales. A money-losing business can still be a good investment if losses are shrinking toward profitability; check the trend, not just the snapshot.
    Net margin = net income ÷ revenue (most recent fiscal year).
    Plain English: $4/share buys $0.00 of revenue per share per year, generates $0.00 lost per share per year, and $0.00 of free cash flow per share. Each share carries $0.00 of debt.
    What's free cash flow / what do these mean?

    Revenue per share — how much the business earns from customers, divided by the number of shares outstanding. Top of the income statement.

    Earnings per share — profit left after operating costs, interest, and taxes, per share. Two versions appear on this page and are not interchangeable: GAAP diluted EPS uses the company's weighted-average diluted share count during the reporting period (this is the "earnings" in "price-to-earnings"); net income per current share divides annual net income by today's share count. They differ whenever the share count has changed.

    Owner-earnings free cash flow per share — the cash the business produces for shareholders. Savng's owner-earnings FCF subtracts capital expenditures and stock-based compensation from operating cash flow (SBC is a real dilution cost even though it's non-cash). This is deliberately more conservative than "standard" FCF, which subtracts only capital expenditures — so our figure is lower than the headline FCF you'll see elsewhere. FCF funds dividends, buybacks, debt repayment, and acquisitions; a company can report positive earnings yet negative FCF.

    Debt per share — total interest-bearing borrowings divided by shares. High debt-per-share next to thin FCF-per-share is a fragility signal.

    THE KEY DEBATE

    What you actually need to decide

    Every stock price is a disagreement. Here's the single thing that must go right for the bulls, the single thing that breaks the thesis, and the concrete signposts to watch so you can update your view as real results arrive.

    🐂 The Bull Case
    Operating cash flow must continue to be positive and grow, eventually translating into consistent positive net income to justify the current valuation.
    🐻 The Bear Case
    The current ratio of 0.82, where current liabilities exceed liquid assets, poses a significant liquidity risk if not improved, potentially hindering growth or requiring further financing.
    📌 Signposts to watch — update your view as these print
    • Improvement in the current ratio above 1.0
    • Consistent positive net income in future filings
    • Acceleration of revenue growth beyond 9% annually
    MOMENTUM — WHAT'S GETTING BETTER & WORSE

    The trend, in plain numbers (2024 → 2025)

    Straight from the financial statements — no model, no opinion. For a small or unprofitable company, the direction of these numbers usually tells you more than any single valuation.

    ✅ Improving

    Nothing clearly improving year-over-year.

    ⚠ Worsening
    • Revenue fell -1% to $309.3M.
    • Free cash flow fell to $72.5M.
    • Gross margin shrank to 75% (-2 pts).
    • Still unprofitable at -$256.7M — loss widening.
    WHO

    Management & Leadership

    John Morris serves as the Chief Executive Officer of Repay Holdings Corp, a position he has held since the company's inception. He co-founded the company and has been instrumental in its growth in the payment processing sector. Shaler Alias is the President and Co-Founder.

    John Morris
    Chief Executive Officer
    Shaler Alias
    President
    WHAT

    What They Make

    Repay Holdings Corp provides integrated payment processing solutions that streamline B2B and consumer payments. They offer a suite of payment technologies to businesses, helping them accept and disburse payments more efficiently.

    End Markets

    B2B PaymentsConsumer PaymentsFinancial Technology

    Revenue Drivers

    Payment processing fees
    Software integration services
    Transaction volume growth
    Market Cap: 313.1BBeta: 1.46
    WHY

    Why Is It Priced Like This?

    Why Customers Pay

    Streamlined payment operations
    Improved cash flow management
    Enhanced security and compliance
    No discounted-cash-flow value for this filer We aren't publishing a discounted-cash-flow value here: the model's output failed our plausibility checks, so showing it would imply more precision than we have.

    What we use instead: earnings (P/E, EV/EBIT), book value (P/B) — computed from the figures this company does report, shown in the sections below. Those numbers are unaffected by the missing cash-flow data.

    The market is likely pricing Repay Holdings Corp based on its consistent revenue growth of 9% per year and positive operating cash flow, despite negative net income in the latest period. The market may be assigning value to the potential for expanding its integrated payment solutions into new verticals or geographies, which is not in the model. Investors are focusing on the company's ability to scale its platform and eventually achieve sustained profitability.

    HOW

    Business Model & Valuation

    How They Make Money

    Transaction processing fees from merchants
    Software integration and platform fees
    Value-added services for payment management

    The company has positive operating cash flow and has been reducing its long-term debt, indicating it is funding operations and deleveraging rather than paying dividends or conducting buybacks.

    Growth / Revenue DCF

    FCF per share ($0.00) is <0.3% of price ($3) - FCF is too small to drive a meaningful DCF. Using revenue/margin growth model.

    Show advanced inputs
    RevenueGrowth9.0%

    What this model does NOT do: this is a consolidated owner-earnings FCF model. Standalone segment assumptions: none. It does not project product, services and recurring/cloud lines independently; their combined effect is embedded in the historical revenue and cash-flow trend the model extrapolates. The calculator above can only approximate a segment's impact through the single consolidated growth rate — it cannot model any one line separately. For a true segment-level view, build a separate model from the company's segment disclosures.

    WHEN

    Maturity & Competitive Position

    Growth / re-investment phase

    Moat Signals

    Integrated payment technology platform
    Sticky customer relationships
    Compliance and security expertise

    Revenue is growing at 9% per year over the last four years, from $219M to $309M.

    WHERE

    Geography & Markets

    Repay Holdings Corp primarily operates within the United States, providing payment processing solutions to businesses across various industries. Specific geographic revenue mix data is not available from current data sources.

    Geographic Risks

    Concentration risk within specific industry verticals
    Regulatory changes in the payment processing industry
    SIGNALS

    Market Signals

    These are timing signals, not value signals — they describe the stock's recent price behavior, not what the business is worth. Use them for the "the thesis looks good, but is now the moment?" question. Each tile below explains what it's saying.

    Model neutral, tape bearish
    RSI?RSI — Relative Strength Index — a 0-100 momentum gauge. Above 70 = overbought; below 30 = oversold.
    Why it matters: Short-term contrarian indicator. Extreme readings often precede mean reversion, though not always.
    Reference: 30–70 normal · >70 overbought · <30 oversold
    Full explanation →     (14)    43.6NeutralMomentum is balanced — neither overbought nor oversold.
    MACD?MACD — Moving Average Convergence Divergence — compares a fast and a slow price trend to gauge momentum direction.
    Why it matters: When the fast line crosses above the slow line, short-term momentum is turning up; below, turning down. A timing cue, not a value signal.
    Reference: Line above signal = bullish momentum · below = bearish
    Full explanation →    BearishLine below signalThe fast trend is below the slow trend — short-term momentum is currently downward.
    50-Day Average$3.46Price above (+5.8%)Price above its 50-day average = near-term uptrend.
    200-Day Average$3.85Price belowThe 200-day line is the long-term trend divider — above it is generally considered a bull market for the stock.
    50 vs 200 CrossDeath50-day below 200-dayA "death cross" — the medium trend is below the long trend (often read as bearish).

    Technicals describe price, not the business. A great company can have a "bearish" tape (a buying chance) and a weak one a "bullish" tape (a trap). Pair these with the valuation and health sections above.

    QUALITY

    Data Quality & Risk Flags (5 notes — click to expand/collapse)
    MEDIUM Operating CF declining
    Guardrail Notes (4)
    • Revenue/margin projection model used - trailing FCF may understate growth runway at current scale.
    • Model implies no positive equity value under these assumptions. Valuation is speculative/low-confidence.
    • Extreme valuation: price is 338.0x the model IV ($0.01) and this is not a cyclical — output likely dominated by a data issue. Suppressed.
    • DATA UNAVAILABLE: per-share values suppressed due to missing/unreliable shares data.
    FINANCIALS

    Financial Statements (5-year tables — click to expand)

    From Repay Holdings Corp's SEC filings (EDGAR).

    Income (5yr)

    YearRevenueNet IncomeEPS
    2025309.3M-256.7M$-3.00
    2024313.0M-10.2M$-0.11
    2023296.6M-110.5M$-1.23
    2022279.2M12.8M$0.12
    2021219.3M-50.1M$-0.60

    Cash Flow (5yr)

    YearOperating CFCapEx− SBC & adj.Free Cash Flow
    2025 91.1M 286,000 18.3M 72.5M
    2024 150.1M 989,000 24.4M 124.7M
    2023 103.6M 733,000 22.2M 80.7M
    2022 74.2M 3.2M 20.3M 50.8M
    2021 53.3M 2.9M 22.3M 28.2M

    How we define FCF: operating cash flow − capital expenditure − stock-based compensation (owner-earnings basis — SBC is a real cost to shareholders even though it's non-cash). Latest year: 91.1M − 286,000 − 18.3M (SBC & adj.) = 72.5M. This is the same owner-earnings FCF definition the valuation model uses, though the DCF's starting value is a projected from revenue × terminal margin, not this single year.

    Balance Sheet

    Total Assets1.2B
    Total Liabilities718.0M
    Equity484.4M
    Total Debt280.1M
    PG
    Methodology by Pouyan Golshani, MD — founder of Gighz. Savng was built by a physician for busy professionals: every number on this page comes from SEC filings (EDGAR) and FINRA data through transparent, rules-based models — no analyst opinions, no hidden inputs. How we calculate every number →
    ⚠️ Not investment advice. Automated model outputs, last refreshed June 11, 2026 (the analysis-refresh date, not the latest filing period). All models have blind spots. Full disclaimer →
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