Autohome Inc. (ATHM) Stock Analysis

Price updated 4 days ago · SEC data refreshed 3 months ago · Not investment advice

Autohome Inc.

ATHM Technology Data Processing & Hosting📄 SEC filings ↗ CUSIP 05278C107
Deeply overvalued by model
Estimate is sensitive to cash-flow normalization, leverage and industry risk.
▾ What's in the 63/100 risk score? (higher = riskier)
Valuation (price vs model IV) (30%) 92/100 → +27.6
Fundamental health (30%) 52/100 → +15.6
leverage 20/100 · FCF trend 90/100 · DCF applicability 55/100 · Altman Z not scored — input unavailable (see Financial Health)
Smart money (short interest + insider buying) (22%) 63/100 → +13.9
Macro backdrop (VIX, curve, credit, fear/greed + week-over-week momentum) (18%) 33/100 → +5.9
Total63/100

Contributions (weight × component score) sum to the total. This near-term score now includes fundamental health (leverage, FCF trend, DCF applicability). It excludes the Altman Z score, whose retained-earnings input this filer does not report separately. See the Financial Health section for the full balance-sheet read.

💵 Price $21.68 · 4 days ago 📄 Financials SEC EDGAR · refreshed 3 months ago

How to read ATHM

A profitable, cash-generating business — our discounted-cash-flow estimate is the primary lens, cross-checked against what growth the price implies and against peers.

Where to start — the sections that matter most for this stock
  1. 1 The verdict + intrinsic value (our DCF) ↓
    Our estimate of what a share is worth, versus today's price.
  2. 2 Reverse-DCF + the interactive calculator ↓
    See the growth the price assumes, then flex every assumption yourself to pressure-test it.
  3. 3 Football field + peers ↓
    A cross-check across methods and against comparable companies.
Or — what are you trying to decide?
A note on process: fear-driven decisions — including fear of missing out — tend to be the expensive ones. A stock up 10% a day for three days is excitement, not evidence. Whichever reader you are, the data below is there to be checked before anything is decided.
🚀
"It's surging — should I chase it?"
The momentum / FOMO trade. Before you chase, see whether the people who know it best are quietly selling into the rally.
⚖️
"Is it worth what it costs?"
The valuation trade. Our DCF, the growth the price implies, and a calculator you drive yourself.
🏷️
"Is it a cheap bargain?"
The deep-value trade. How far below assets and our value it trades — and whether it's cheap for a reason.
ⓘ Why does ATHM trade at $21.68?

Autohome Inc. has 472.1 million shares outstanding. At $21.68 per share, the market values all outstanding ATHM equity at $10.2 billion. That's market capitalization, not enterprise value — enterprise value also accounts for debt and cash (ATHM carries little or no debt, so the two are close here). The share price by itself tells you almost nothing — a company can pick any share price by splitting or issuing more shares. What matters is the total value (Market Cap?Market Cap — The total dollar value the market is assigning to the entire company.
Why it matters: This is the number that actually matters when comparing companies. Two companies with the same business but different share counts have the same market cap.
Reference: Mega cap >$200B · Large $10–200B · Mid $2–10B · Small $300M–2B · Micro <$300M
Full explanation →
) compared to what the business actually produces. This page values ATHM in Per Share?Per Share — A company-level figure divided by total shares — what one share represents.
Why it matters: Per-share metrics are the only way to fairly compare two companies with different share counts.
Full explanation →
economics — what each share represents of the underlying business. Play with the share-price calculator on the homepage →

Loading insider & short-seller data…
Checking filings for failure warnings…

What growth must the market believe? ?Reverse DCF — Instead of asking "what is this stock worth?", asks "what growth rate is the current market price already assuming?"
Why it matters: It crystallizes the bull thesis as a single number you can argue with. If the market expects 40% growth for 10 years and you do not believe that, the stock is overvalued.
Reference: 10–15% = sustainable for strong companies · 20–25% = exceptional · 30%+ = historically very rare

Traditional DCF asks "what is this stock worth?" Reverse DCF flips it: it treats today's price as correct and solves for the growth rate that justifies it. In plain terms — if our model is right about everything else, the company's cash flow would have to grow (or shrink) by this much every year for the next 10 years for today's price to make sense. If that required growth looks unrealistic, the price is stretched; if it looks easy to beat, the price may be cheap.

To justify today's $21.68 price, ATHM's free cash flow?Free Cash Flow (FCF) — Operating cash flow minus capital spending: cash left after a company covers operating costs, taxes and interest and reinvests in the business — but BEFORE repaying debt principal or paying dividends. The cash actually available to investors.
Why it matters: A company can show big profits on paper while burning through cash. FCF is what actually fills the bank account.
Reference: Healthy mature businesses convert 8–15% of revenue into FCF · Growth companies often negative
Full explanation →
must grow at:
+22.1%
10-year flat FCF growth implied by today's price
This is a 10-year flat cash-flow growth rate implied by today's live price.
▾ Exactly how this 10-year figure is computed
Starting FCF/share: $0.41 (projected from revenue × terminal margin)
Forecast length: 10 years, single flat growth rate (no fade)
Terminal growth after year 10: 1.6%
Discount rate: 10.0% (the rate the model used)
Price used: $21.68 — the live price shown on this page (not frozen)
Method: solve for the constant annual growth rate that makes the discounted 10-year FCF stream + terminal value equal today's price.
Exceptional

Few companies sustain 18-25% CAGR for a decade. A handful of historical compounders did — typically while still relatively small. Achieving this at mega-cap scale (\$500B+) is dramatically harder because the base is already enormous.

For reference: Exceptional is not a compliment here — sustaining mid-teens cash-flow growth for ten straight years is rare at scale. The price is betting on a top-tier outcome.

▾ How we computed this · Reality check thresholds · Assumptions
Inputs:
  • Starting FCF/share: $0.41 (projected from revenue × terminal margin)
  • Discount Rate?Discount Rate — The annual return you demand for taking single-stock risk instead of buying a safe Treasury or index fund.
    Why it matters: Higher discount rate = stricter valuation (a stock has to produce more cash to be worth holding). Lower = more generous.
    Reference: 8–12% is standard · 9–10% matches S&P 500 historical return · Below 7% is illogical for single-stock risk
    Full explanation →
    : 10.0% — standard 8-12%; 9-10% matches S&P 500 historical return
  • Terminal Growth Rate?Terminal Growth Rate — The growth rate we assume the company holds forever, after the explicit 10-year forecast period ends.
    Why it matters: It anchors the long-tail value. Cannot mathematically exceed long-term GDP growth or the company eventually becomes larger than the global economy.
    Reference: 2–3% (matches long-term US GDP growth) · Above 4% is mathematically problematic
    Full explanation →
    : 1.6% — matches long-term GDP growth
  • Forecast horizon: 10 years explicit + terminal perpetuity
Reality-check scale:
≤ 0%Priced for decline — likely undervalued OR dying business
5-12%Reasonable; sustainable for quality businesses
12-18%Demanding — strong execution required
18-25%Exceptional — few companies sustain for a decade
25-35%Heroic — historically very rare
35%+Borderline impossible at scale

Sustaining 30%+ cash-flow growth for a full decade at scale is exceedingly rare — the bar is brutally high.

Use the interactive calculator below to change the discount rate, growth and terminal-growth assumptions and watch the value move.

Football field: where does the price sit?

Different valuation methods produce different fair-value ranges depending on assumptions. Plotting them together lets you see at a glance whether the current price is reasonable across approaches, or only one specific lens.

$3$8$13$18$23Current price $21.68If FCF grew -5%/yr → 8%/yr (flat 10-yr DCF sweep; model assumes 2.0%)$3.13$7.81Our model's scenarios (conservative → optimistic; ◆ base, ● weighted 40/35/25)$3.60$4.54weighted $4base $4.06
The current price sits ABOVE the high end of every method. The market is paying a premium to all of these lenses — it expects materially better growth or margins than the models assume.

Industry multiples sourced from: sector: Technology. See the Peer Basket section below for the peer comparison and its limited-comparables caveat.

How does ATHM stack up against its closest peers?

We take the 6 same-industry companies most similar to ATHM (similar size) and check what investors are paying for each dollar of their revenue (or profits). If ATHM is much more expensive on the same yardstick, that's a red flag — unless you have a specific reason it deserves a premium. For a leveraged business, EV/EBIT and FCF yield (both in the table) are usually more reliable than EV/Sales, because revenue multiples ignore differences in margins and debt.

▾ What's "EV / Sales" in plain English?

EV (Enterprise Value) = market cap + total debt − cash. It's "what you'd pay to buy the entire company outright" — you pay the market cap to shareholders and take over their debt, but you keep their cash. EV is fairer than market cap alone because it includes the debt the new owner inherits.

EV / Sales = EV ÷ annual revenue. So "2.5×" means investors pay $2.50 of enterprise value per $1 of yearly sales. Higher = market is paying more per dollar of sales (usually because they expect future growth or fat margins).

p25 / median / p75 are the 25th, 50th (middle), and 75th percentile of the peers' multiples. Half the peers fall between p25 and p75. The median (p50) is the typical peer — that's the benchmark we compare to.

What peers trade at (p25 / median / p75)
EV / Sales?EV / Sales — For every $1 of yearly revenue, this is how many dollars investors pay to own the whole business (including debt).
Why it matters: Works for pre-profit growth companies where P/E and FCF don't apply. The most apples-to-apples cross-company multiple because it ignores accounting choices.
Reference: 1–3x for mature companies · 4–10x for software/SaaS · 10–20x for hypergrowth · >20x is rare and demanding
Full explanation →
1.8x / 5.2x / 8.0x
EV / Gross Profit?EV / Gross Profit — Enterprise value divided by gross profit — the multiple paid for what each dollar of sales contributes after direct costs.
Why it matters: More refined than EV/Sales for high-margin businesses (software, marketplaces) where gross margin is the real economic engine.
Reference: 8–15x for SaaS · 15–25x for hypergrowth software · >30x demanding
Full explanation →
2.6x / 4.5x / 9.0x
EV / EBIT?EV / EBITDA — Enterprise value divided by earnings before interest, tax, depreciation, and amortization.
Why it matters: A classic "what would a private buyer pay" multiple — used in M&A. Strips out tax and capital-structure noise.
Reference: 8–12x for mature businesses · 15–25x for growth · Below 5x often signals distress
Full explanation →
18.2x / 22.8x / 38.0x

Bold middle number = median peer. Half the peers trade above it, half below. Computed over 6 same-industry peers; implausible multiples excluded.

Peer-implied value check
$10.89
If ATHM traded at the typical (median) peer's EV/Sales multiple, the share price would be about $10.89.
Plain English: the stock currently trades at $21.68. That's 99.2% MORE than the peer multiple suggests. The market is paying a big premium — ATHM looks expensive vs peers. Either the market thinks this stock deserves a premium (faster growth, better margins, brand moat), or it's overpriced.

⚠️ Important caveat: peer multiples only work if the peers are genuinely comparable. Always check the peer list below — if the auto-picker grabbed micro-caps or unrelated businesses, the comparison is noise. A medical-device giant priced against tiny biotech startups won't produce a useful signal.

▾ View peer list (8)
Ticker Company Industry Mcap EV/Sales EV/GPEV/EBIT FCF Yield
QBTS D-Wave Quantum Inc. Data Processing & Hosting $11.1B 451.0x 546.1x 0.1%
PEGA PEGASYSTEMS INC Data Processing & Hosting $6.0B 3.4x 4.5x22.8x 5.1%
VRSK Verisk Analytics, Inc. Data Processing & Hosting $22.9B 8.0x 18.2x 4.6%
RNG RingCentral, Inc. Data Processing & Hosting $4.0B 1.8x 2.6x38.0x 3.3%
INFQ Infleqtion, Inc. Data Processing & Hosting $3.5B
LIF Life360, Inc. Data Processing & Hosting $3.4B 7.0x 9.0x182.9x 7.5%
APLD Applied Digital Corp. Data Processing & Hosting ·fallback $13.5B 93.7x 0.1%
TOST Toast, Inc. Data Processing & Hosting ·fallback $15.8B 2.6x 9.9x54.1x 2.3%

Quality & solvency checks

Cheap stocks can be cheap for a reason. These screens warn when a low valuation comes paired with structural fragility.

Altman Z-Score?Altman Z-Score — A bankruptcy-risk score combining 5 financial ratios into one number. Predictive of bankruptcy within 2 years.
Why it matters: Cheap-looking stocks (low P/E or P/B) often have low Z-scores because the market knows the company is dying. Z-score warns you before you fall into a value trap.
Reference: > 3.0 = safe zone · 1.81–3.0 = grey zone · < 1.81 = distress zone
Full explanation →
n/a
Not reliably computable

We can't produce a trustworthy Altman Z here: retained earnings weren't separately reported in our data, so a core input would have to be fabricated. Rather than show a categorical "distress" verdict from an invented number, we mark it unavailable. Judge financial health from the leverage, cash position, and the measurable Piotroski checks instead.

Piotroski F-Score?Piotroski F-Score — A 9-point quality checklist scoring profitability, leverage, and operating efficiency.
Why it matters: High score = fundamentals improving. Low score = deteriorating. Especially powerful for filtering cheap stocks: cheap + high F-score historically outperforms; cheap + low F-score is often a value trap.
Reference: 7–9 = strong · 4–6 = mediocre · 0–3 = weak
Full explanation →
5 / 9
Mediocre
▾ The checks — what passed, what didn't (and what we couldn't measure)
  • Positive net income
    Net income $206.3M in FY2025.
  • Positive operating cash flow
    Operating cash flow $127.2M (was $188.1M the prior year).
  • Cash flow backs up reported profit
    Operating cash flow $127.2M vs net income $206.3M.
    Why this matters: When cash generated exceeds reported earnings, profits are high-quality (not propped up by accruals or one-time items).
  • Return on assets improving
    Return on assets 5.1% vs 5.6% a year ago.
    Why this matters: Is the company squeezing more profit out of each dollar of assets than last year? Rising = getting more efficient; falling = the opposite.
  • Debt load (vs assets)
    The filing reports no interest-bearing debt in either year (total assets $4,048.1M).
  • Short-term liquidity (current ratio)
    Current ratio 6.00x vs 5.56x a year ago.
  • Share count (dilution)
    Share count declined 3.0% (486.6M → 472.1M year-over-year), so the no-dilution check passed. (One-year change; the multi-year buyback pace can differ.)
  • Pricing power (gross margin)
    Gross margin 72.4% vs 78.9% a year ago.
    Why this matters: Rising gross margin means stronger pricing power or lower input costs — a sign of competitive strength. Falling margin signals pressure.
  • Sales per asset (asset turnover)
    Asset turnover 0.23x vs 0.23x a year ago.
    Why this matters: Asset turnover measures how much revenue each dollar of assets generates. Rising = more productive use of the asset base.

Missing data is never counted as a pass or a fail — it's shown as n/a and excluded from the denominator. Each check compares the company against its own prior year.

What if you assume different inputs?

Here's where we land — and what happens if you change the assumptions. Drag the sliders to set your own Discount Rate?Discount Rate — The annual return you demand for taking single-stock risk instead of buying a safe Treasury or index fund.
Why it matters: Higher discount rate = stricter valuation (a stock has to produce more cash to be worth holding). Lower = more generous.
Reference: 8–12% is standard · 9–10% matches S&P 500 historical return · Below 7% is illogical for single-stock risk
Full explanation →
(the annual return you demand for single-stock risk) and terminal growth; the value updates live so you can see whether the stock looks cheaper or richer. The discount rate starts at 10.0%, the figure our model used for ATHM. Open Advanced to also change beta, growth and the rate path.

Note: the calculator opens at our published value of $4.00 — it is initialised to the same scenario-weighted result, so the two match exactly on load. The moment you move a slider, the value below becomes a single-path what-if at your assumptions (not the three-scenario weighting), which is why it can differ from the headline once you've touched it.

Scenario-weighted model IV (40/35/25 assumed weights)
$4.00
It trades at
$21.68
Premium to model IV
+442.0%
Price is 442% above model IV — it looks overvalued. Change the assumptions below to see what would justify today's price.
We value this stock at two discount rates and report the range between them:
10.0% — beta-based (CAPM), from this stock's Beta?Beta — How much the stock moves when the overall market moves. 1.0 = moves with the market; 1.5 = moves 50% more than the market.
Why it matters: Higher beta = more volatile = should demand higher discount rate. Low beta stocks (utilities, consumer staples) move less.
Reference: Most stocks 0.5–1.5 · Defensives ~0.3 · High-vol tech ~1.5–2.0
Full explanation →
of 0.99.
The safe Treasury rate plus a premium scaled by how much more (or less) volatile the stock is than the market.
10.0% — sector/quality tier. A simpler hurdle set by industry and business durability: lower for stable, wide-moat companies; higher for speculative or micro-caps.
The headline value and this calculator start at 10.0% — the beta-based rate. Drag the slider to the other rate to see the full range.
4.5% (risk-free)9-10% normal18% (deep-risk)
0%2-3% (GDP)5% (rarely sustainable)
Value at your assumptions (opens at our published value; becomes a single-path what-if once you move a slider)
$4.00
vs today's $21.68
+442.0%

At the default assumptions the flat path lands near our published value of $4.00. Move any slider to recompute it with your own.

For comparison — the FCF growth today's price already assumes
+22.1%
at the default assumptions

Move any slider above to recompute this against your own assumptions.

⚙ Advanced — tinker with every input (beta, growth, rate path, margin → full intrinsic value)
Where the discount rate comes from — discount rate = risk-free + beta × equity-risk-premium
What you'd earn risk-free from government bonds — the floor under every other rate. Slide it down to model the market expecting rate cuts (value rises); up for higher-for-longer.
The extra yearly return investors demand for owning stocks instead of safe bonds — the price of risk. History runs ~4.5–6.5%; we default to 5.5% (slightly conservative). It's an estimate, not a law — lower it if you think equities are less risky than that.
Inflation reduces the purchasing power of a nominal return: a 9% gain at 3% inflation is about 6% in real terms. The intrinsic value above is already in today's dollars (a nominal DCF carries inflation in both the growth and the discount rate), so this switch does not change the value — it restates the return in real terms.
Higher beta → higher discount rate (sets the rate above). 1.0 = moves with the market.
What you think ATHM can grow FCF for ~5 years, then fades to terminal.
All inputs start at the values our model used.

    Copy shareable link to this scenario →

    Price$21.68
    Model IV$4.00
    Premium to IV+442.0%
    DCF applicabilityMedium
    ⚠️ Outlier ResultP/IV 5.4x — result dominated by model assumptions or data limits. Treat with caution.
    ⚠️ Outlier result (P/IV 5.4x) — this valuation gap is too extreme to produce reliable growth or return estimates. The model may not suit this company's profile.

    Autohome Inc. is deeply overvalued by the model, with the market price at a +442.0% premium to the intrinsic value?Intrinsic Value — Our DCF model's estimate of what each share is mathematically worth based on projected cash flows.
    Why it matters: Compare to current price. Below IV = potentially undervalued. Above IV = priced for growth that must actually happen.
    Reference: Model-derived; quality depends on data and assumptions.
    Full explanation →
    of $4. The market appears to be paying up for its consistent profitability and positive operating cash flow, despite declining revenue and compressing gross margins. The #1 quantifiable risk is the continued revenue decline of -5.1% per year over the last four years.

    ⚠️ Operating CF declining

    As of 3 months ago

    Anatomy of a share

    What you're buying per share. Bars are at the same scale so you can see the relative size of revenue, costs, cash flow, and debt — not just read them in a table.

    ATHM Autohome Inc. stock anatomy showing per-share revenue, operating expenses, free cash flow, and debt
    22.4%
    profit
    Where each $1 of revenue goes
    Net profit — 22.4¢ of every dollar ($0.44/sh = latest fiscal-year net income ÷ current shares. The table below shows GAAP diluted EPS of $0.42, computed on that year's weighted-average diluted shares — the share count moved, which is why they differ)
    Costs & taxes — 77.6¢ (on $1.95 revenue/sh)
    Net margin = net income ÷ revenue (most recent fiscal year).
    Plain English: each share (at $22) represents $1.95 of revenue per share per year, $0.44 of net income per current share, and $0.17 of owner-earnings free cash flow per current share (latest fiscal year) from the latest fiscal year. The filing reports no interest-bearing debt — the 573.9M of total liabilities on the balance sheet are operating items (payables, leases, deferred taxes), not borrowings. The DCF does not start from that single year — it instead starts from a projected from revenue × terminal margin of $0.41 per share to capture a full cycle.
    What's free cash flow / what do these mean?

    Revenue per share — how much the business earns from customers, divided by the number of shares outstanding. Top of the income statement.

    Earnings per share — profit left after operating costs, interest, and taxes, per share. Two versions appear on this page and are not interchangeable: GAAP diluted EPS uses the company's weighted-average diluted share count during the reporting period (this is the "earnings" in "price-to-earnings"); net income per current share divides annual net income by today's share count. They differ whenever the share count has changed.

    Owner-earnings free cash flow per share — the cash the business produces for shareholders. Savng's owner-earnings FCF subtracts capital expenditures and stock-based compensation from operating cash flow (SBC is a real dilution cost even though it's non-cash). This is deliberately more conservative than "standard" FCF, which subtracts only capital expenditures — so our figure is lower than the headline FCF you'll see elsewhere. FCF funds dividends, buybacks, debt repayment, and acquisitions; a company can report positive earnings yet negative FCF.

    Debt per share — total interest-bearing borrowings divided by shares. High debt-per-share next to thin FCF-per-share is a fragility signal.

    What you actually need to decide

    Every stock price is a disagreement. Here's the single thing that must go right for the bulls, the single thing that breaks the thesis, and the concrete signposts to watch so you can update your view as real results arrive.

    🐂 The Bull Case
    The company must successfully diversify its revenue streams and reverse the -5.1%/yr revenue decline to justify its premium valuation, potentially through new services or market expansion.
    🐻 The Bear Case
    Continued gross margin compression (85.5% to 72.4%) combined with declining revenue implies deteriorating pricing power and operational efficiency, which could further erode profitability if not addressed.
    📌 Signposts to watch — update your view as these print
    • Quarterly revenue growth re-acceleration
    • Stabilization or expansion of gross margins
    • Announcement of new strategic partnerships or product lines

    The trend, in plain numbers (FY2024 → FY2025, latest reported)

    Straight from the financial statements — no model, no opinion. For a small or unprofitable company, the direction of these numbers usually tells you more than any single valuation.

    ⚠ Worsening
    • Revenue fell -4% to $922.6M.
    • Free cash flow fell to $79.0M.
    • Gross margin shrank to 72% (-7 pts).
    • Net income fell -10% to $206.3M.

    Nothing was clearly improving year-over-year.

    Management & Leadership

    Autohome Inc. is led by Chairman and CEO Quan Long, who has been in his role since 2021. The company was co-founded by James Zhi Qin, who previously served as CEO. The executive team focuses on maintaining its leading position in the online automotive services sector.

    Quan Long
    Chairman and Chief Executive Officer
    James Zhi Qin
    Co-founder (former CEO)

    What They Make

    Autohome Inc. operates as an online destination for automobile consumers in China, providing comprehensive content and services. It primarily serves car buyers and owners, as well as automotive advertisers and dealers.

    End Markets

    Automotive AdvertisingUsed Car MarketAutomotive E-commerce

    Revenue Drivers

    Media Services
    Leads Generation Services
    Online Marketplace
    Market Cap: 10.2BBeta: 0.99

    Why Is It Priced Like This?

    Why Customers Pay

    Comprehensive car information and reviews
    Extensive dealer network for purchasing
    Tools for car financing and insurance
    Intrinsic Value$4.00
    Premium to IV +442.0%
    Outlier Result P/IV 5.4x — valuation gap too extreme for meaningful implied growth or return estimates.

    The market prices ATHM at a premium of +336.5% to the model, likely due to its consistent profitability (net income positive 5/5 yrs) and positive operating cash flow (positive 5/5 yrs). The market may be assigning value to potential future market consolidation in the Chinese auto online services sector, which is not in the model, or to new service offerings that could reverse the current revenue decline.

    Three Scenarios, Weighted
    ScenarioIVUpside from today's priceWeight
    Conservative$3.60-83.4%40%
    Base$4.06-81.3%35%
    Optimistic$4.54-79.1%25%
    Weighted$4.00-81.5%100%

    Reading the last column: it is the move from today's price to each value (IV ÷ price − 1). The headline "premium/discount to model IV" measures the same gap from the value's side (price ÷ IV − 1), so the two percentages differ in size and sign by construction — e.g. a price 8% above value is a value 7.4% below price.

    Business Model & Valuation

    How They Make Money

    Advertising services for automakers and dealers
    Subscription services for dealer listings and leads
    Transaction services for car sales and financing

    The company has been profitable and cash flow positive, suggesting it funds itself through operations rather than external equity raises.

    Growth / Revenue DCF Medium

    Extreme market premium (P/FCF 102x): market is pricing future growth far beyond current FCF. Using revenue/margin model.

    In plain English: we estimate ATHM's value by projecting its owner-earnings free cash flow (operating cash flow minus capital expenditure and stock-based compensation) into the future and converting it back to what it's worth today. We start from $0.41 per share (projected from revenue × terminal margin), assume it grows 2.0% per year for about 5 years (then gradually fades), and discount everything at 10.0% — the yearly return a buyer should demand for this much risk. After that it's assumed to grow 1.6% per year forever (kept below long-run economic growth — the terminal rate fades from the near-term growth above, so a low near-term rate produces a low perpetual rate). A higher discount rate or slower growth means a lower value, and vice-versa — change any of these yourself in the calculator above.
    Owner-earnings FCF / share$0.41projected from revenue × terminal margin — smoothed, not the latest single year
    Growth (g₁) — 5yr2.0%Source: historical CAGR + sector defaults
    Discount Rate (r)10.0%
    Terminal Growth (gT)1.6%
    Show advanced inputs
    Revenue Growth2.0%

    What this model does NOT do: this is a consolidated owner-earnings FCF model. Standalone segment assumptions: none. It does not project product, services and recurring/cloud lines independently; their combined effect is embedded in the historical revenue and cash-flow trend the model extrapolates. The calculator above can only approximate a segment's impact through the single consolidated growth rate — it cannot model any one line separately. For a true segment-level view, build a separate model from the company's segment disclosures.

    Maturity & Competitive Position

    Growth / re-investment phase

    Moat Signals

    Established brand recognition in China
    Large user base and network effects
    Extensive data on automotive consumers

    Revenue has been declining at -5.1% per year over the last four years, from $1136M to $923M.

    Geography & Markets

    Autohome Inc. primarily operates within the Chinese market, serving automotive consumers and businesses across the country. Specific geographic revenue mix is not available from current data sources.

    Geographic Risks

    Concentration risk within the Chinese automotive market and its regulatory environment
    Competition from other online automotive platforms and traditional media

    Market Signals

    These are timing signals, not value signals — they describe the stock's recent price behavior, not what the business is worth. Use them for the "the thesis looks good, but is now the moment?" question. Each tile below explains what it's saying.

    Model bearish, tape bearish - aligned.
    RSI?RSI — Relative Strength Index — a 0-100 momentum gauge. Above 70 = overbought; below 30 = oversold.
    Why it matters: Short-term contrarian indicator. Extreme readings often precede mean reversion, though not always.
    Reference: 30–70 normal · >70 overbought · <30 oversold
    Full explanation →
    (14)
    47.0NeutralMomentum is balanced — neither overbought nor oversold.
    MACD?MACD — Moving Average Convergence Divergence — compares a fast and a slow price trend to gauge momentum direction.
    Why it matters: When the fast line crosses above the slow line, short-term momentum is turning up; below, turning down. A timing cue, not a value signal.
    Reference: Line above signal = bullish momentum · below = bearish
    Full explanation →
    BearishLine below signalThe fast trend is below the slow trend — short-term momentum is currently downward.
    50-Day Average$17.94Price above (+20.8%)Price above its 50-day average = near-term uptrend.
    200-Day Average$22.89Price belowThe 200-day line is the long-term trend divider — above it is generally considered a bull market for the stock.
    50 vs 200 CrossDeath50-day below 200-dayA "death cross" — the medium trend is below the long trend (often read as bearish).

    Technicals describe price, not the business. A great company can have a "bearish" tape (a buying chance) and a weak one a "bullish" tape (a trap). Pair these with the valuation and health sections above.

    Data Quality & Risk Flags (4 notes — click to expand/collapse)

    MEDIUM Operating CF declining
    Guardrail Notes (3)
    • Revenue/margin projection model used - trailing FCF may understate growth runway at current scale.
    • Terminal growth (3%) capped to 1.6% (80% of near-term growth 2%).
    • Price is 4.4x model IV - market may be pricing optionality, narrative catalysts, or margin expansion beyond what trailing cash flows support.

    Financial Statements (5-year tables — click to expand)

    From Autohome Inc.'s SEC filings (EDGAR).

    Income (5yr)

    YearRevenueNet IncomeEPS
    2025922.6M206.3M$0.42
    2024964.4M230.3M$0.46
    20231.0B272.6M$0.54
    20221.0B269.0M$0.52
    20211.1B352.9M$0.67

    Cash Flow (5yr)

    YearOperating CFCapEx− SBC & adj.Free Cash Flow
    2025 127.2M 16.9M 31.3M 79.0M
    2024 188.1M 19.2M 26.3M 142.6M
    2023 345.3M 11.1M 27.5M 306.7M
    2022 371.9M 16.9M 24.5M 330.5M
    2021 553.0M 34.3M 32.3M 486.3M

    How we define FCF: operating cash flow − capital expenditure − stock-based compensation (owner-earnings basis — SBC is a real cost to shareholders even though it's non-cash). Latest year: 127.2M − 16.9M − 31.3M (SBC & adj.) = 79.0M. This is the same owner-earnings FCF definition the valuation model uses, though the DCF's starting value is a projected from revenue × terminal margin, not this single year.

    Balance Sheet

    Total Assets4.0B
    Total Liabilities573.9M
    Equity3.3B

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    PG
    Methodology by Pouyan Golshani, MD — founder of Gighz. Savng was built by a physician for busy professionals: every number on this page comes from SEC filings (EDGAR) and FINRA data through transparent, rules-based models — no analyst opinions, no hidden inputs. How we calculate every number →
    ⚠️ Not investment advice. Automated model outputs, last refreshed May 30, 2026 (the analysis-refresh date, not the latest filing period). All models have blind spots. Full disclaimer →
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